Ducato Sportivo Red on Black
New Fiat Professional Sportivo range - aimed at SME van sector
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THE Sportivo name is back on the Fiat Professional sales brochure – and it’s aimed squarely at the small business / one man van operator.

With an upmarket spec and attractive looks, the Sportivo range is available on Fiorino, Doblò, Talento and Ducato vans.

Sportivo sits at the top of the Fiat Professional range.

It’s based on the Tecnico trim: air conditioning, touchscreen with satnav, reverse parking sensors and cruise control are also standard.

But Sportivo adds:  alloy wheels, metallic paint, Sportivo side-stripes, painted bumpers (except Fiorino), and a variety of other safety and comfort features.

Richard Chamberlain
Chamberlain: Sportivo – big SME  appeal

Richard Chamberlain, Head of Brand at Fiat Professional told Business Vans at the CV Show, where the Sportivo range made its debut:

“Sportivo for me is the right specification for the growing number of SMEs and single van van drivers who want something different but upmarket. We’ve been successful with Tecnico; Sportivo builds on this.”

Chamberlain added that Sportivo was perfect for the van operator who was proud of their van, and wanted it to reflect their business professionally.

“The Sportivo range is also good because not only does it look good for business it’s something proud to be driving around at weekends, particularly with the family.”

Chamberlain said he expected Talento to be the key Sportivo model – “it looks great in the colours we have for it, plus it’s the biggest segment for owner/operators.”

Pricing for the Sportivo range starts at just £14,815 (ex VAT) for the Fiorino Sportivo 1.3 80 HP MultiJet II – or £2,055 worth of equipment for just £1,500.

The Doblò Cargo range starts at £17,045 (ex VAT) for the Doblò Sportivo 1.3 95 HP MultiJet II – representing £2,520 worth of equipment for just £1,500.

Talento Sportivo starts at £26,245 (ex VAT) for the 1.6 LWB 12 145 HP. An equipment pack that includes cruise control, rear view camera and leather steering wheel is worth £2,720 but costs just £1,700.

Fiat Talento Sportivo
The Talento Sportivo is expected to be most popular with small business owner/operator van drivers

And Ducato Sportivo starts at £32,400 (ex VAT) for the 35 2.3 150 HP MultiJet II. A rear camera, reverse parking sensors and cruise control are among the special equipment that is worth £4,230 but costs just £3,230.

Fiat Professional says all Sportivo versions are currently available for van leasing through the company’s Leasys contract hire and mobility company. Based over four years, 10,000 miles pa with an initial six months rental payment up front, the Sportivo is available on business van leases for:

  • Fiorino £169 per month
  • Doblo SWB £189/ LWB £209 per month
  • Talento LWB £289 per month
  • Ducato MWB £339 per month
Fiat Sportivo Range
The Fiat Sportivo range made its debut at the CV Show



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